Most ceramics distributors and showrooms run on spreadsheets, handwritten ledgers, and WhatsApp forwards. CeraFlow is the first platform built specifically to replace all of that — with one clean, GST-ready system.
| Order # | Retailer | Date | Amount | Status |
|---|---|---|---|---|
| ORD-1042 | Shree Tiles, Mysore | 13 Mar | ₹84,500 | Confirmed |
| ORD-1041 | Kaveri Ceramic Co. | 12 Mar | ₹1,12,200 | Dispatched |
| ORD-1040 | Pragathi Interiors | 12 Mar | ₹38,750 | Delivered |
| ORD-1039 | Royal Floor Studio | 11 Mar | ₹2,04,000 | Delivered |
| ORD-1038 | Nirmala Traders | 11 Mar | ₹67,300 | Confirmed |
| ORD-1037 | Coastal Tile House | 10 Mar | ₹51,800 | Dispatched |
| ORD-1036 | Kumar & Sons | 10 Mar | ₹93,600 | Delivered |
| SKU | Size | Stock | Reorder at | Status |
|---|---|---|---|---|
| Morbi Matte White | 30×60 | 284 boxes | 50 | Healthy |
| Carrera Marble Gloss | 60×60 | 41 boxes | 60 | ⚠ Low |
| Rustic Brown Matt | 60×60 | 167 boxes | 40 | Healthy |
| Arctic White Polished | 80×80 | 28 boxes | 30 | ⚠ Low |
| Limestone Beige | 30×90 | 312 boxes | 40 | Healthy |
| Graphite Grey Matt | 60×120 | 94 boxes | 25 | Healthy |
| Wood Look Teak | 20×120 | 18 boxes | 30 | ⚠ Low |
| Party | Invoiced | Paid | Outstanding | Overdue |
|---|---|---|---|---|
| Kaveri Ceramic Co. | ₹3,12,000 | ₹2,00,000 | ₹1,12,000 | ₹84,000 |
| Shree Tiles, Mysore | ₹84,500 | ₹40,000 | ₹44,500 | ₹44,500 |
| Royal Floor Studio | ₹2,04,000 | ₹2,04,000 | ₹0 | — |
| Pragathi Interiors | ₹38,750 | ₹0 | ₹38,750 | ₹38,750 |
| Nirmala Traders | ₹1,38,000 | ₹1,38,000 | ₹0 | — |
| Coastal Tile House | ₹51,800 | ₹30,000 | ₹21,800 | ₹21,800 |
| SKU | Units Sold | Revenue | Avg Price |
|---|---|---|---|
| Carrera Marble Gloss 60×60 | 412 boxes | ₹4,94,400 | ₹1,200/box |
| Arctic White Polished 80×80 | 274 boxes | ₹3,83,600 | ₹1,400/box |
| Graphite Grey Matt 60×120 | 187 boxes | ₹3,36,600 | ₹1,800/box |
| Rustic Brown Matt 60×60 | 318 boxes | ₹2,86,200 | ₹900/box |
| Morbi Matte White 30×60 | 521 boxes | ₹2,60,500 | ₹500/box |
Distributors and showroom owners across India manage crores of business every month — on tools that were never built for them. Here's what that looks like on the ground.
Retailer orders come in as WhatsApp messages. Someone manually copies them into a notebook or Excel sheet. No single source of truth, no confirmation trail, and no way to check dispatch status without calling the driver.
Every B2B invoice needs IGST/CGST/SGST split correctly, trade discount applied before tax, and sequential numbering. Most businesses do this by hand then hand it to a CA at year end and pray it adds up.
Stock counts happen in a physical notebook updated once a week. Nobody actually knows real-time quantities. Reorders happen when someone physically notices the shelf is empty — stock-outs cost lakhs in lost sales every year.
Who owes how much? Which retailers are 60+ days overdue? Most distributors can't answer these questions without spending an hour in Excel first. Collections suffer, credit risk compounds quietly.
Purchase orders go via phone or WhatsApp. GRN is done on paper. Nobody tracks whether the supplier delivered on time or at the right price. Supplier negotiations happen without any data to back them up.
How much did the showroom make this month? Which range is most profitable? These answers don't exist without hours of work — so most owners operate on gut feel alone.
CeraFlow was designed bottom-up from the way ceramics businesses actually operate — not adapted from generic ERP software.
Create wholesale orders in seconds. Trade discount and GST auto-calculated exactly as per industry norms. Track each order from Draft → Confirmed → Dispatched → Delivered. Every retailer order has a paper trail. No more lost chats.
Generate B2B and B2C invoices instantly on delivery. IGST, CGST, SGST split correctly every time. Invoice numbers auto-sequence. Your CA gets a clean, audit-ready record at year-end with zero reconciliation headaches.
Track every SKU across your warehouse in real time. Set reorder levels per SKU and get alerted before you go out of stock. Log damaged stock. Every stock movement has a full audit trail — no more month-end mystery discrepancies.
See every retailer's full outstanding, payment history, and aging in seconds. Set credit limits per party. Get overdue alerts before they become bad debts. Run collections proactively — not reactively when someone stops picking up.
Revenue breakdowns, margin analysis, purchase summaries, and supplier performance — all updated in real time. Know exactly how your showroom, your wholesale, and each supplier range is performing. Stop flying blind.
Every feature is available on every plan. You pay for your business type, not for access to features.
Full order lifecycle from draft to delivery. GST-compliant billing, dispatch tracking, credit limit enforcement.
Real-time stock tracking per SKU. Reorder alerts, damage write-offs, warehouse transfers, full audit trail.
Instant B2B and B2C invoices. Auto-calculated IGST/CGST/SGST. Sequential numbering. Zero manual effort.
Full outstanding history per party. Credit limits, aging analysis, overdue alerts. Collections made easy.
Walk-in billing, scheme application, B2C invoicing, and daily sales summary. Separate from your wholesale.
PO to payment in one flow. GRN logging, payables tracking, on-time delivery scoring per supplier.
Revenue, margins, purchase summaries, supplier scorecards. Everything exportable. Updated in real time.
Retailer-specific and showroom schemes. Auto-apply to orders and invoices. Track scheme performance.
Assign vehicles, drivers, and routes to dispatches. Track arriving today, going out today, and overdue shipments.
No feature limits. No per-user charges. Annual billing saves you 2 months free.
For standalone showrooms focused on walk-in retail and B2C sales.
For distributors managing wholesale orders, purchases, and multiple retailers.
For businesses running wholesale distribution and a showroom under one roof.
14-day free trial on all plans · No credit card required · Cancel anytime
Finally a software that understands how we actually bill our retailers. The trade discount and GST calculation is exactly how we do it manually — but automated.
We were running on Excel and WhatsApp. CeraFlow replaced all of it in two days. The reorder alerts alone have saved us from multiple stock-outs on fast-moving tiles.
The party ledger with credit limits changed how we manage collections. I can see who's overdue the moment I open the app. No more chasing manually.
No IT team. No implementation project. No training sessions. Just sign up and start.
Register with your email and add your company name and GST number. The whole setup takes under 2 minutes — no IT team required, no installation, no configuration files.
Import your product catalogue, add retailers and suppliers, and enter opening ledger balances if needed. We'll help structure your data so everything fits exactly how your business is set up.
Create your first order, generate a GST invoice, track your inventory. Everything is live the moment you finish setup. Your business, running cleaner from day one.
CeraFlow is the complete operating system for ceramics distributors and showrooms. Everything you need, nothing you don't.
Start your free 14-day trialNo credit card required · Setup in under 5 minutes · Cancel anytime